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    Web tool allows for cultural comparisons

    By Noreen Bowden | June 16, 2009

    An interesting tool for would-be migrants, expats and international business executives: Geert Hofstede’s Cultural Dimensions tool, which is aimed at providing insight into other cultures  to enable better results. The tool allows the user to compare his or her home culture with the host culture on five dimensions:

    • Power Distance Index – measuring expectation of inequality.
    • Individualism – the degree to which individuals are integrated into groups
    • Masculinity – measuring role distribution
    • Uncertainty Avoidance Index – dealing with tolerance for uncertainty and ambiguity
    • Long-Term Orientation

    Visit the Geert Hofstede website.

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